Exploring the Digital Frontier: Harnessing the Power of DAM in the Travel & Tourism Industry

The role of "digital" in travel, tourism, visitor and convention services continues to expand and grow ever more important.  Just imagine the sheer number of images and videos we engage with as we decide where to travel - for business, pleasure, family get-togethers and countless more!  The role of Digital Asset Management (DAM) is in the spotlight for the travel and tourism industry to quickly, efficiently and ethically meet the demands of a curious public.  In this webinar, we hear from industry leaders about how DAM helps them meet their vital missions.  Along with the practical “every day what we do with DAM" - websites, brochures, kiosks and more - we'll explore innovations using advanced video, AI, User-Generated Metadata and more.  We'll also discuss the practical and risk management aspects of AI - as it seems full of promise but uncertain in meaning.  We welcome your questions - come prepared!